The BetMGM brand has had a presence in the New Jersey igaming market since Roar Digital launched the BetMGM online sports betting and gaming app in the state last September.īetMGM last month also launched its online casino platform in West Virginia, operating under the license held by the Greenbrier Resort. “This strategic deal demonstrates the strength of Playtech’s US proposition and the appeal of our gaming offering in the region as we continue to launch our pipeline of new US licensees.” Playtech chief operating officer Shimon Akad added: “This is the exciting first step in our partnership which will see us launch in further states with BetMGM across its industry leading portfolio of brands as it expands on its US leadership. “Our online casino customers in New Jersey will now be able to enjoy casino games from one of the World’s leading suppliers of gambling software,” BetMGM vice president of gaming, Matthew Sunderland, said. The deal will also allow for similar joint launches in other states where BetMGM is active. Under the arrangement, BetMGM will roll out the software across its BetMGM Casino, Borgata Online and Part圜asino NJ brands active in the state. BetMGM, the brand operated through the Roar Digital joint venture between GVC Holdings and MGM Resorts, has launched Playtech’s online casino content in New Jersey.
